Do you have a food & drink business idea you need realising? We can help! What makes this industry so uniquely different to others is that it requires branding that is vibrant, aspirational and distinctive. It is important that potential customers are enticed and seduced by your branding assets in order for them to buy into the brand. Whilst customers may lead with practicality or function when it comes to other industries, with food they’re leading with desirability. Although food is a physical need, our relationship with it is rooted in emotion, which is what we must appeal to.
How do we achieve this?
Transparent collaboration is important to us so we always start with a discovery session. This is relaxed chat that can either happen over Zoom or in our studio in Shoreditch. We find out what kind of brand yours is, where in the food & drink space it sits and more. We’ll get to know the history, motivation behind the new business. But it’s less of a question and answer, rather a time where you can tell us exactly in your words what you want the brand to be. We’ll ask questions, of course, some directly linked, some that are more about your personal passions, but it will never feel like you’re in the hot seat.
Next, we strategise. We undergo a lot of research at this stage to consider where your brand should be positioned. Whether you’re a new vegan replacement food brand or are going to be selling alcohol, we will always look at the competitive landscape and identify key competitors. Definition is important because it enables us to create a brand that hones in on the right audience and strikes a chord with them.
Whether you’re after a lettermark, wordmark or an emblem logo, we can create concepts that accurately capture your brand essence and purpose. We begin with mood boarding and then logo concepts in order to show different types of identity directions in order to get a clearer idea of what your preference is. Once we’re all collaboratively clear of the chosen direction, we create the final logo and present them for feedback.
Clare Henderson06/07/2022Billy and the team are exceptional at what they do. We felt as a business we were very much listened to- what we wanted, what we felt we needed and they delivered that and so much more. To say we cried when we saw our new website is an understatement. As a business owner, your brand becomes part of you and seeing someone else take that vison and gift you what you had always wished is wonderful. I look forward to working with the Klinical team for many more years and would without a doubt recommend them to colleagues and friends. Thank you all for the hard work and passion you have shown in our project. Many more cookie cakes in your future ;PAlex Denise30/06/2022An exceptional team to work with, creative, innovative and enthusiastic in the right measures. They're always willing to amend and modify content and react quickly to requests. Highly recommend to support your business branding requirements.James Byrne09/01/2021If you are reading this review, you are probably looking to engage the services of a creative design agency. Well done, stop your search, you have found them. I cannot speak highly enough of everybody at Klinical. I have used them for my two companies and they have absolutely nailed the vision and project every single time in swift fashion. The first project was an existing company and they revamped it completely and everyday a client will comment on the quality of our website. We were never going to use anybody else for project number two but this time, it was bigger. This company didn’t exist and didn’t have a name. The team at Klinical handled every aspect, absolutely everything! They brought the ideas in my head, completely to life. They did the hard stuff from the naming of the brand and website to the easy and mundane stuff like setting up e-mails. They’re thorough, they’re meticulous, they're accessible, they’re professional and they’re fun, we’ll miss working with them. The after care is impeccable as well which I think is imperative. Marc, Billy, Ed, Riky et al, take a bow, you are all smashing it and we’re very grateful.Jason Curran22/12/2020Klinical helped us develop our company branding and have been an absolute pleasure to work with. Throughout the whole process everything was on schedule and nothing was ever too much trouble. They are a highly talented team and we can’t recommend them strongly enoughEmile Ward23/09/2020Fantastic agency to work with, professional and welcoming at every stage of the process. The team produce high quality work tailored to your requirements. We engaged Klinical to redesign our suite of websites from Gin Kiosk to Spirits Kiosk, Gin Foundry to Spirits Beacon and Junipalooza in to Spirits Society. I would highly recommend getting in touch if you need any design and branding work done.Iain Scott23/09/2020Klinical worked with my agency to completely overhaul our branding and visual identity. True to their word, they provided concepts and iterations until we were happy that the objectives were met. Everything we needed as far as accompanying collateral was provided, and more. Professional team, excellent value for money.Elliott Parmenter09/06/2020We have used Klinical repeatedly for the last 6 years, a very professional outfit which has their finger on the pulse with current trends and innovative new ideas. Highly recommended!George Papanastasiou06/03/2020I cannot recommend Klinical enough! Professional, an eye for detail and thorough throughout the entire process. Simply, Klinical is a must for any business!Sophie Harriott28/11/2019We have recently been working with the guys at Klinical on the re-brand of our company including a new woocommerce site, as well as the full brand design of another. The entire process has been seamless and we couldn't be happier with the final results. Their guidance and advice alongside the excellent creative work is why we will continue to work with them in the future.Google rating score: 5.0 of 5, based on 18 reviews
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Ready to discuss your project? Let’s talk.
London: Soho Works, London, E1 6JJ
Dubai: One JLT, Dubai, UAE
Email: [email protected]