Base Creative

The Brief.

Base Creative is an agency which wanted to switch its focus entirely to digital marketing and showcase themselves as a more prestigious organisation. To enter this new chapter and realise their updated ambitions, they needed a clear game plan. After an extensive cooperative effort involving several rounds of feedback, we devised the perfect brand strategy. Then we upgraded the brand with a more impactful, dynamic identity as well as a solid tone of voice strategy to ensure consistency as the business grows.

The Outcome

The Process

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